GILBERT,
Ariz. — In many American suburbs, outward signs of life are limited to
the blue glow of television screens flickering behind energy-efficient
windows. But in a subdivision of this bedroom community outside Phoenix,
amid precision-cut lawns and Craftsman-style homes, lambs caper in
common green areas, chickens scratch in a citrus grove and residents
roam rows of heirloom vegetables to see what might be good for dinner.
The neighborhood is called Agritopia,
and it’s one of a growing number of so-called agrihoods, residential
developments where a working farm is the central feature, in the same
way that other communities may cluster around a golf course, pool or
fitness center. The real estate bust in 2008 halted new construction,
but with the recovery, developers are again breaking ground on
farm-focused tracts. At least a dozen projects across the country are
thriving, enlisting thousands of home buyers who crave access to open
space, verdant fields and fresh food.
“I hear from developers all the time about this,” said Ed McMahon, a senior fellow for sustainable development at the Urban Land Institute,
a nonprofit real estate research group in Washington, D. C. “They’ve
figured out that unlike a golf course, which costs millions to build and
millions to maintain, they can provide green space that actually earns a
profit.” Not to mention a potential tax break for preserving
agricultural land.
Sixteen
of Agritopia’s 160 acres are certified organic farmland, with row crops
(artichokes to zucchini), fruit trees (citrus, nectarine, peach, apple,
olive and date) and livestock (chickens and sheep). Fences gripped by
grapevines and blackberry bushes separate the farm from the community’s
452 single-family homes, each with a wide front porch and sidewalks
close enough to encourage conversation. A 117-unit assisted- and
independent-living center is set to open this summer.
The
hub of neighborhood life is a small square overlooking the farm, with a
coffeehouse, farm-to-table restaurant and honor-system farm stand. The
square is also where residents line up on Wednesday evenings to claim
their bulging boxes of just-harvested produce, eggs and honey, which
come with a $100-a-month membership in the community-supported
agriculture, or C.S.A., program. Neighbors trade recipes and gossip, and
on the way home can pick up dinner from one of a few food trucks
stocked by the farm.
“Wednesday
is the highlight of my week,” said Ben Wyffels, an engineer for Intel
who moved here with his wife and two sons two years ago from another
Phoenix suburb, attracted by the farm and the community’s cohesiveness.
“To be able to walk down the street with my kids and get fresh, healthy
food is amazing,” he said, and has helped steer his family toward kale
and carrots and away from chicken nuggets and hot dogs.
This
way of life does not come at a premium, either; Mr. Wyffels, like
residents of other agrihoods, said his home cost no more than similar
houses in the area. And because the Agritopia farm is self-sustaining,
as farms are in many of these developments, no fees are charged to
support it, other than the cost of buying produce at the farm stand or
joining the C.S.A.
Agritopia was among the first agrihoods — like Serenbe in Chattahoochee Hills, Ga.; Prairie Crossing in Grayslake, Ill.; South Village in South Burlington, Vt.; and Hidden Springs
in Boise, Idaho — established just as the real estate market collapsed.
They have emerged intact, with property values appreciating and
for-sale signs rare.
At
Serenbe, all 152 homes are occupied and its 3 restaurants draw tourists
from surrounding states. Builders are adding 10 custom homes, with
plans to break ground on at least another 20 by year-end. The 7-acre
organic farm, soon to expand to 25 acres, lured Vikki Baird, a
fund-raising consultant, who moved to Serenbe last summer from the
affluent Buckhead neighborhood in Atlanta. She had divorced, and said
she was looking for a “healthy place” to settle. “You walk down the
street, open your bag and say, ‘Give me what’s fresh this week,’ ” Ms.
Baird said.
Newer developments include Willowsford
in Ashburn, Va., which opened in 2011 and was named the National
Association of Homebuilders’ 2013 suburban Community of the Year,
largely because of its 30-acre farm and a culinary consultant who
regularly teaches classes in how to prepare whatever is in season. The Kukui’ula community in Kauai, Hawaii, opened in 2012 and has a 10-acre farm in addition to a clubhouse, spa and golf course.
“As
a developer it’s been humbling that such a simple thing and such an
inexpensive thing is the most loved amenity,” said Brent Herrington, who
oversaw the building of Kukui’ula for the developer DMB Associates. “We
spend $100 million on a clubhouse, but residents, first day on the
island, they go to the farm to get flowers, fruits and vegetables.”
Mr.
Herrington regularly fields calls from other developers who want to
incorporate farms into their housing projects. At least a dozen new
agrihoods are underway or have secured financing, including Bucking Horse in Fort Collins, Colo.; Skokomish Farms in Union, Wash.; Harvest in Northlake, Tex.; Rancho Mission Viejo in Orange County, Calif.; and Prairie Commons in South Olathe, Kan.
Their success or failure may depend on hiring the right farmer. Agritopia went through four before finding the right one.
“This
type of farming is hard and requires an incredible ability to
multitask,” said Joseph E. Johnston, the developer and a resident of
Agritopia, which sits on what was once his family’s farm. “I’m not sure
most developers have the patience to really see it through and make it
work.”
Though
Mr. Johnston’s father planted four kinds of commodity crops, like
cotton and corn, a community farmer must plant a vast variety of highly
perishable, organic (or at least not chemically treated) crops, then
market them to residents and sell the excess at farmers’ markets and to
local chefs. Agritopia sells to 20 highly regarded chefs, including
Charleen Badman (a.k.a. the “Vegetable Whisperer”) of the restaurant FnB and Chris Bianco of Pizzeria Bianco.
“You
have to be an excellent grower but also good at customer relations,
business projections and labor controls,” Mr. Johnston said. “There’s no
manual or anyone at the county extension service to tell you how to do
this.”
For guidance, many developers are turning to suburban farm consultants like Agriburbia in Golden, Colo., and Farmer D Organics
in Atlanta, which assist in choosing farm sites, building the requisite
infrastructure and hiring farmers who work for salary or in exchange
for housing and proceeds of whatever they harvest.
“The
interest is so great, we’re kind of terrified trying to catch up with
all the calls,” said Quint Redmond, Agriburbia’s chief executive. In
addition to developers, he hears from homeowners’ associations and golf
course operators who want to transform their costly-to-maintain green
spaces into revenue-generating farms.
Driving
the demand, he said, are the local-food movement and the aspirations of
many Americans to be gentlemen (or gentlewomen) farmers. “Everybody
wants to be Thomas Jefferson these days,” he said.
Take
L. B. Kregenow, a lawyer who with her husband, David, a doctor, has
contracted to build a home in the Skokomish Farms community southwest of
Seattle.
“I’m
a foodie and interested in animal husbandry and cultivating my own
wasabi and mushrooms,” Ms. Kregenow said. But she also likes to travel,
which she said makes living in an agrihood ideal. “For me, the serious
downside of farming is doing it on your own means, doing it 365 days a
year,” she said. “But in this scheme we will have a farm without all the
responsibility.”
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